What makes our demand side platform stand out?

We're glad you asked.

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The technology behind online display advertising is highly complex. We created a demand side platform (DSP) ourselves because nothing else in the market met our standards or specifications. ORTEC Adscience is designed to make your life easier; offering ease of use while outperforming the competition.

Your potential customers could be anywhere at any time – real time bidding (RTB) is key. Our platform covers all your (display) advertising campaigns in one centralized system and makes sure no potential client is overlooked.

Whether your goal is to create brand awareness or to increase your conversion rate by a retargeting campaign, we combine intelligent algorithms and technology to make it happen.

Our customers

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Features

We are expanding our features as we speak and we are always eager to create new ones based on our clients’ preferences.
We listed a selection of our current features below.

Mobile
Advertising

80% of the total internet usage will be on mobile devices by 2018.
So that is where you want to be with your ad.
Desktop, in-app, mobile – you can choose it yourself, or you can let us optimize it for you.

Geo
Targeting

This will especially come in handy if you have a local shop/event, or would like to adjust your ads dynamically based on the location of your customer. It’s the ultimate franchise solution.

Dynamic
Retargeting

Have your ads adjusted to previously viewed products. This ad can be the final push for your potential customer. Can an ad be more effective than when it’s a reminder of the customer’s own interest?

Storytelling

Tell your customers the story of your product. Use multiple ads in a specific order to tell your story. A highly effective method to get their attention, make them interested, show them what they desire and get them to action – it’s next level digital marketing.

Cross Device

One of the features we’re most proud of.
Your potential customer uses multiple devices and your marketing campaign should not ignore that fact. Our in-house developed platform makes sure you can’t. Imagine telling your brand’s story via tablet, phone ánd desktop to the same user!

Rich Media

FloorAds, Expandable, Billboards, Lightbox and Take-overs are some Rich Media examples. Often used for powerful and impactful campaigns on premium sites. Definitely the way to go when brand awareness is your main goal.

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You say marketing, we say ORTEC

We’re happy to say that we can use our passion for mathematics to make the world a little better every day. In just 36 years, ORTEC became the world’s leading supplier of mathematical optimization software and advanced analytics to optimize businesses. Whether we’re talking about optimizing marketing, supply chains for supermarkets, scouting for soccer talents or work scheduling for health care organizations; we will put all our efforts in making these industries more efficient. The result: lower operation costs and higher customer and employee satisfaction, which together ensure a lower environmental impact.

36
Years
2000
Customers
900
Employees
19
Locations